Creating the perfect sync between Sales, Logistics and Fulfilment is the dream of any FMCG brand. That’s what our client too wanted, and we delivered.
About the Client
The client is one of New Zealand’s largest privately owned farm and food distribution brand. This ever-growing FMCG brand has 600+ employees and an import catalogue of 2000+ products from over 20 countries, apart from their 8000+ locally produced food products.
Challenges
Due to the dynamism of the food & beverages industry, maintenance of huge product catalogues and catering to the growing customer base was becoming challenging. The increasing inventory and B2B sales issues led to disjointed systems and data blind spots, along with miscommunication between their sales, logistics and fulfilment teams. Which made them realise the need for a solution to cater to all these requirements, preferably in a single, unified platform.
Salesforce Commerce Cloud Integration with Salesforce OMS
Outcome
-69% decrease in cart abandonment, due to aesthetic store front design and improved user experience.
-4x increase in average order value, owing to personalized pricing, as per buyers’ purchase history.
-54% increase in repeat customers
Services
Commerce
Transform your business and customer relationships by creating seamless commerce experiences online, in-store, and everywhere people want to shop. ETG is a strategic Salesforce Commerce Cloud Implementation Partner delivering B2B and B2C commerce solutions.
Integrations
Strategic business outcomes, technology optimization and ongoing organization enablement are key drivers of our ETG enterprise IT integration services and microservices consulting, designed to achieve customer success.
Managed Services
World-class Software Development and Managed Services with 20 years of Custom Software, Next-Generation Application Maintenance, and Support Services. We bring our impressive portfolio of skills in multiple platforms and industries to every project